Hennessy Artistry, the global music campaign is gearing up for its fifth consecutive Nigerian edition. The highly celebrated musical platform explores different vibrant music genres; fusing styles and pushing the envelope as far as experimental collaboration is concerned.
Hennessy Artistry was launched by the French cognac house, Hennessy, as a means of celebrating the vibrant multiculturalism of different music genres. It started globally in 2006 and made its Nigerian debut the following year. The first Nigerian edition was a cocktail–mixing contest among bartenders. In 2008 the format of Hennessy Artistry changed as it became a competition among up and coming Nigerian DJs.
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